Empowering Visionaries

Founded in 2019 in Panama City by visionary entrepreneur and artist Reny Rentería, our company emerged from a deeply personal understanding of the creative entrepreneur's journey.

What began as a quest to bridge the gap between artistic vision and strategic business execution has evolved into a comprehensive creative and strategic partnership that empowers visionaries across Latin America and beyond.

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Our Story: Where Creativity Meets Strategy

The Genesis (2019)

Reny Rentería founded our company driven by a profound realization: creative entrepreneurs were struggling alone, facing discrimination and isolation while trying to transform their visions into thriving businesses. As an accomplished artist with a rich background in music, theater, and performance—including notable achievements like placing 5th in TVN's "Canta Conmigo" (2010) and 3rd in "Pelaos con Salsa" (2014)—Reny understood the unique challenges faced by creative professionals seeking to scale their impact.

The Evolution (2019-2024)

Our journey has been marked by strategic growth and continuous innovation:

  • 2019: Launched with integrated marketing and business strategy services
  • 2021-2022: Expanded operations through strategic partnerships with Dell and other major corporations
  • 2022-2024: Elevated expertise through academic contributions as Marketing and Business Professor at ADEN University
  • 2024: Achieved international expansion with presence in AI technology sectors through partnerships with NEXLAB and Hello Story
  • Present: Operating across key markets including Panama, Colombia, and the United States.

Reny R. Rentería, MBA

Founder & CEO

Business Strategist & Artist

Reny embodies the perfect fusion of artistic soul and strategic mind. With dual Master's degrees from the Technological University of Panama (Strategic Marketing) and Barcelona European Business School (MBA & Business Intelligence), he brings both academic rigor and creative intuition to every partnership.

Professional Excellence:

  • Current Leadership Roles: Business Strategist at NEXLAB (AI technology), Marketing Operations Manager at Hello Story
  • Academic Impact: Former Professor of Marketing and Business at ADEN University (2022-2024)
  • Corporate Experience: Project Manager at Dell, Head of Marketing at AvioDirect
  • Entrepreneurial Journey: Founder of Portier Strategy (2019-present)

Artistic Heritage:

  • Musical Training: Advanced vocal and piano studies at prestigious academies
  • Performance Achievements: Featured in major TV productions, musicals, and national competitions
  • Creative Skills: Music production, songwriting, stage performance, and visual storytelling

Global Perspective: Fluent in Spanish and English, with deep cultural understanding across Latin American and international markets.

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Juan Camilo Franco Navarro

Marketing Strategist

A dynamic Marketing and Advertising professional with proven expertise in neuromarketing and consumer behavior analysis. Juan Camilo brings quantifiable results, practicality and a result driven work ethic capable of achieving success with speed and efficiency.

Specializations:

  • Neuromarketing and consumer psychology
  • Digital marketing and community management
  • Research and data analysis
  • HubSpot certified in Inbound Marketing
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Isabella Grazziani

Business Strategist

A multilingual strategist (C1 English, A2 French) with specialized expertise in administrative assistance and strategic business development. Currently pursuing Professional Marketing and Advertising studies while teaching English at the Technical Institute IMTEL.

Core Competencies:

  • Strategic planning and project management
  • Qualitative and quantitative research
  • Administrative excellence and process optimization
  • Cross-cultural communication and leadership
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Mission, Vision & Values

Mission

We empower creative entrepreneurs and visionaries by providing integrated strategic and creative services that transform bold visions into thriving, internationally recognized brands and businesses.

Vision

To become the premier global network of strategic partners for creative entrepreneurs, fostering a community where innovation, authenticity, and excellence converge to create lasting impact.

Core Values

  • Excellence: We deliver nothing short of exceptional quality in every project
  • Love: We infuse passion and genuine care into every partnership
  • Strength: We provide unwavering support through challenges and growth
  • Control: We maintain strategic precision in execution and delivery
  • Patience: We understand that greatness takes time and persistence
  • Efficiency: We optimize processes for maximum impact and results
  • Community: We foster collaboration and mutual growth
  • Commitment: We stand by our partners through their entire journey

Purpose

We exist because every visionary deserves a partner who believes in their unique path to greatness. We solve the fundamental problem of isolation in the creative entrepreneurial journey by providing the strategic partnership, technical expertise, and emotional support needed to transform visions into reality.

Our Competitive Advantage

Unique Methodology: The "Discover, Design, Deploy, Dominate" Framework

  1. Discover: Deep listening to understand your unique vision and goals
  2. Design: Crafting strategic roadmaps tailored to your specific path
  3. Deploy: Executing with excellence across all touchpoints
  4. Dominate: Positioning you as a recognized leader in your space

What Sets Us Apart

  • Dual Expertise: Rare combination of artistic creativity and strategic business acumen
  • Cultural Fluency: Deep understanding of Latin American and international markets
  • Integrated Approach: Comprehensive services from music production to marketing strategy
  • Proven Track Record: 6+ years of consistent growth and client success
  • Global Network: Strategic presence across key markets worldwide
  • Academic Rigor: Evidence-based strategies backed by continuous research and education

Our Service Philosophy

"We'll Figure It Out Together"

Our approach is formally relaxed and crystal clear. We believe in the power of strategic partnerships built on mutual respect, shared vision, and unwavering commitment to excellence. Our Ruler archetype ensures we maintain high standards while remaining accessible and collaborative.

Client-Centric Commitment

  • Strategic Agility: We adapt quickly to market changes and client needs
  • Long-term Partnerships: We build relationships, not just complete projects
  • Results-Driven: Every strategy is designed to deliver measurable impact
  • Cultural Sensitivity: We understand the nuances of cross-cultural business
  • Innovation Focus: We stay ahead of trends and technologies
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